Cartier was founded in Paris in 1847 by Louis-François Cartier as a jewellery house,from fine jewelry to watchmaking and perfumes: Cartier’s creations symbolize the fusion of exceptional savoir-faire and timelessness. The company started manufacturing watches from 1874, when Louis-François Cartier’s son Alfred took over the business, and had produced one of the first-ever wrist watches. From its Love Bracelet to Juste un Clou, and Tank or Santos watches: the Maison creates powerful aesthetics and icons that feel loyal to their origins yet have timeless appeal. The everyday is special, the ordinary becomes precious.